Tag Archives: keywords

WordPress SEO Plugin by Yoast: Harness the Power of the Search Engines

WordPress is already a fantastic platform for search engine optimization, however WordPress SEO by Yoast, a SEO enhancement Plugin, takes the power of the Internet and places it right in your hands. Properly configured websites that take advantage of SEO can reap the potential benefit of some serious traffic for your site.

It not only usefully supplies the titles and descriptions of a site’s pages and posts, but it helps with the site’s design process by designing it from the inside, out.

Create Content that People will See

The snippet preview lets you see what your page will look like in the search results so that adjustments can be made (such as shortening or elongating code or tags) accordingly to make all the meta data and other attributes fit your SEO plan, and assure that the search engines properly process your site.

Being able to see these issues will help you increase its rankings as well as gage the search engine results to your content, further clarifying if your content is delivering quality content to whatever target niche you chose. Continue reading WordPress SEO Plugin by Yoast: Harness the Power of the Search Engines

The SEO of the HTML Anchor Text

You finally finished your website and uploaded it to the Internet. Maybe it is a blog, a personal website, or an e-commerce website that sells products. In all of these cases, you now wait to see how many visitors come to the website or read your blog article.

Continue reading The SEO of the HTML Anchor Text

Landing Page: Lead Generation or Click Through

  • The Home page is not the landing page.
  • Any page a visitor lands on is not the landing page.
  • The landing page is a free-standing page used for one of two purposes:
    1. Inbound Marketing – Lead Generation Landing Page or
    2. Outbound Sales – Click Through Landing Page

A Landing Page is designed with two primary goals:
Continue reading Landing Page: Lead Generation or Click Through