Tag Archives: pages

Landing Page: Lead Generation or Click Through

  • The Home page is not the landing page.
  • Any page a visitor lands on is not the landing page.
  • The landing page is a free-standing page used for one of two purposes:
    1. Inbound Marketing – Lead Generation Landing Page or
    2. Outbound Sales – Click Through Landing Page

A Landing Page is designed with two primary goals:
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Differences Between Pages and Posts on WordPress

What are the key differences between Pages and Posts on WordPress? Well, there are a few.

To start off, as our professor Lorelle says: “Pages are timeless, and Posts are timely.”

What this means is that a Page is content that will rarely change, where as a Post is a piece of content that is relevant at the time.
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