Blogging is a dynamic and rapid way to share your opinion or expertise on a subject, as well as a powerful way to build your business. According to The West Program, “Blogging Statistics,” 77% of internet users read blogs and, according to BlogHer:
81% of U.S. online consumers trust information and advice from blogs.
In the article Top Blogging Statistics: 45 Reasons to Blog, they clarify the value and impressive statistics about the true power of blogging and the potential it holds for building lasting positive relationships with visitors.
The article explains that visitors may be reading the information presented in blogs, but whether an ongoing positive relationship is created with that visitor is another matter. Because people are often manipulated and led astray by information, they have become increasingly skeptical about information presented in all forms of media.
It is important that we realize our first impressions leave lasting impressions on readers as well as potential clients. It is true that trust is built, and when it is lost, it is incredibly difficult to regain. Continue reading The Importance Of Building Trust With Your Readers In Your Blogs